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 Brand management

Brand management

We are specialists in brand protection and management, helping you to look after your brand, maximise its potential and react effectively to threats at all levels, both offline and online.

Overview

Effective legal advice on brand protection and management

At Harper Macleod we have a multi-disciplinary brands practice, dealing with all aspects brand management, both contentious and non-contentious.

We are one of only two Scottish firms to retain a global filing and prosecution practice in respect of trade mark rights, and the only Scottish firm to offer a holistic service, which includes substantial domain name management, monitoring anti-counterfeiting and customs management services.

Our support offering also sets us apart from pure trade mark attorneys, due to our ability also to advise and assist on brand related legal matters and clients’ wider business interests.

In our contentious practice, we are regularly instructed upon infringement cases, both in the UK and abroad, either managing that litigation ourselves, or in conjunction with our network of trusted foreign advisors.

Our team is recognised for its expertise in the World Trade Mark Review, the Legal 500, and Chambers Guide to the Legal Profession and by Managing IP, and includes specialists in the field accredited and certified by the Law Society of Scotland and the World Intellectual Property Organization.

THE TEAM

Meet the team

We work with clients ranging from start-ups to multinationals on their brand protection and trade marks – our solutions are made to fit your needs and our tried and trusted network of foreign advisers enables us to manage your needs on an international level.

Services

Our services

Every client is unique to us, and we build tailored solutions around that, suiting organisational goals, budget, strategic drivers, and appetite for risk.

Clearance searching

Overview

We regularly work with clients, helping them develop new branding strategies, through searching and reporting on their ability to both use and register new brands locally and internationally.

Filing, prosecution and management

Overview

Through our local offices and network of trusted contacts we help clients implement and manage brand registration strategies globally.

Brand monitoring

Overview

We assist some of Scotland’s most well-known brands by monitoring for infringement locally and internationally, and implementing solutions to prevent brand damage, through customs liaison, takedown services and formal proceedings.

Litigation

Overview

We have extensive experience of managing brand litigation for clients, both as pursuer and defender, in the UK and overseas, and at both court and registry level.

Work

Our work

We manage more brand rights than any other Scottish-based legal firm, managing more than 600 registered marks in 28 countries, and achieved the first ever trade mark registration for tartan designs.

Celtic FC

Overview

We manage the worldwide brand rights portfolio for Scotland’s leading sports club.

The Institute of Chartered Accountants of Scotland

Overview

We assist Scotland’s internationally recognised accountancy body with brand related matters, including in relation to management of rights to use their well-known “CA” qualification mark.

The Scotch Malt Whisky Society

Overview

We manage the worldwide brand rights portfolio for one of Scotland’s leading drinks sector operators.

Glasgow 2014 Commonwealth Games

Overview

We provided the external brand rights infringement counteraction service for the XX Commonwealth Games, as part of which we dealt with the forced transfer of domain names in the UK, Australia and India, seizure of counterfeit goods, prevention of unauthorised trading and advertising activities, and unique brand rights challenges.

Testimonials

Jamie is rated as an expert in trade mark matters by World Trade Mark Review, which states he “is highly skilled and experienced within the trademarks field, and has an impressively broad practice”.

– WORLD TRADE MARK REVIEW

Jamie Watt operates a broad intellectual property practice, being well versed in handling trade mark, design, patent and software licensing and prosecution matters. He also advises on IP litigation. “Jamie stands out for his ability to grasp complex technology.”

– CHAMBERS UK 2021

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CONTACT US

Get in touch

Call us for free on 0330 159 5555 or complete our online form below to submit your enquiry or arrange a call back.

Speak to us today on 0330 159 5555

Get in touch

CONTACT US

Get in touch

Call us for free on 0330 159 5555 or complete our online form below to submit your enquiry or arrange a call back.