Often, customers are enticed by online businesses' "free" offers, including free postage, free delivery and such like. In the UK, alongside important laws such as the Consumer Protection from Unfair Trading Regulations, and The Consumer Contracts (Information, Cancellation and Additional Charges) Regulations, there exist the Codes of the Advertising Standards Authority (ASA), which regulate fairness in both online and offline marketing.
Life, business and the law
The law never stands still, and the way it applies to you and your organisation is constantly evolving. Our people are on top of these developments and can keep you up to date with some of the most interestings aspects of these changes. Check out our articles and updates for our perspective on issues that might affect you.
Latest articles from Jamie Watt
Jamie Watt, Partner and IP&T specialist at Harper Macleod, looks at the business risks associated with cryptocurrency projects, and the potential for it to be a gamechanger.
A case has been heard in the Chinese courts on an infringement of registered rights in relation to a design patent for a graphical user interface (GUI). This decision is highly relevant to software developers and marketers, not least because China remains a key market both for manufacturing, and increasingly so, for sales given its continuing rapid expansion.
The changing threat of threats regarding trade marks – the Intellectual Property (Unjustified Threats) Act 2017
Practitioners in the trade mark field, and owners of brand rights portfolios, have long been aware of the risk in threatening third parties with action in relation to the infringement of registered trade mark rights. Groundless threats, in certain circumstances, are actionable, However, this area of the law is about to be reformed.
In dealing with large brands, often we are asked about protecting and commercialising personal names. Brand management, as it relates to personal names, brings with it certain peculiarities, which one should be aware when operating in this sector.